Bernadette Susanne Sütterlin: Catalogue data in Autumn Semester 2016

Name Dr. Bernadette Susanne Sütterlin
DepartmentEnvironmental Systems Science
RelationshipLecturer

NumberTitleECTSHoursLecturers
752-2120-00LConsumer Behaviour I2 credits2VM. Siegrist, C. Keller, B. S. Sütterlin
AbstractIntroduction in consumer research. The following aspects will be emphasized in the course: Consumer decision making, indiviudal determinants of consumer behavior, environmental influences on consumer behavior, influencing consumer behavior
ObjectiveIntroduction in consumer research. The following aspects will be emphasized in the course: Consumer decision making, indiviudal determinants of consumer behavior, environmental influences on consumer behavior, influencing consumer behavior