363-0393-00L Corporate Strategy
Semester | Herbstsemester 2016 |
Dozierende | S. Ben-Menahem |
Periodizität | jährlich wiederkehrende Veranstaltung |
Lehrsprache | Englisch |
Kommentar | Due to didactic considerations, the number of participants for this course is limited to 50. Please register through myStudies to enroll for the course. Slots are assigned on a first-come first-serve basis (in the order of the registration date on myStudies). We will confirm your registration by e-mail. If you have any inquiries about the course, please contact the course assistant. |
Lehrveranstaltungen
Nummer | Titel | Umfang | Dozierende | ||||
---|---|---|---|---|---|---|---|
363-0393-00 V | Corporate Strategy | 2 Std. |
| S. Ben-Menahem |
Katalogdaten
Kurzbeschreibung | This course focuses on the challenges in managing multi-business corporations, and covers topics related to the vertical and horizontal scope of business activities. 70% of the final grade consists of a final closed-book written exam and 30% of the final grade will consist of individual/group assignments. |
Lernziel | Course Topic and Learning Objectives: Large- and medium-sized corporations play a central role in the economic activity of most developed and developing countries. Many of these organizations perform multiple business activities in multiple markets. In the face of increasing international competition, globalization, technological development, deregulation, and the emergence of new markets and industries, operating such a portfolio of business activities poses important managerial challenges forcing corporations to continuously re-consider their vertical and horizontal scope and boundaries. The course Corporate Strategy draws from a wide range of theories and methods to develop an understanding of the conceptual frameworks, debates, and developments concerning decisions associated with the management of multi-business corporations. We will cover the key questions driving a firm's corporate strategy, including: - In what markets to compete with which businesses? - Which activities should be performed by the firm and which should be outsourced (i.e. "make" or "buy" decisions)? - What are the most appropriate approaches to growth and divestiture? - How do institutional forces impact corporate strategy? Specifically, we will examine how organizations manage their portfolio of business activities and markets to achieve competitive advantage through vertical integration, cooperative strategies such as strategic alliances and joint ventures, corporate diversification, mergers and acquisitions, divestitures, and globalization/international strategies, and strategic renewal. Format: The course is a combination of lectures about concepts/methods, guest lectures, case studies/assignments, and group debates/assignments. |
Inhalt | The course homepage can be found at: Link |
Voraussetzungen / Besonderes | Having participated in the course Strategic Management by Prof. Georg von Krogh/Dr. Zeynep Erden is an advantage but not a requirement. |
Leistungskontrolle
Information zur Leistungskontrolle (gültig bis die Lerneinheit neu gelesen wird) | |
Leistungskontrolle als Semesterkurs | |
ECTS Kreditpunkte | 3 KP |
Prüfende | S. Ben-Menahem |
Form | Sessionsprüfung |
Prüfungssprache | Englisch |
Repetition | Die Leistungskontrolle wird in jeder Session angeboten. Die Repetition ist ohne erneute Belegung der Lerneinheit möglich. |
Prüfungsmodus | schriftlich 90 Minuten |
Zusatzinformation zum Prüfungsmodus | 70% of the final grade consists of a final closed-book written exam and 30% of the final grade will consist of individual and/or group assignments. |
Hilfsmittel schriftlich | Wörterbuch Englisch-Muttersprache |
Diese Angaben können noch zu Semesterbeginn aktualisiert werden; verbindlich sind die Angaben auf dem Prüfungsplan. |
Lernmaterialien
Hauptlink | Assigned articles, cases, and background readings. T.B.A. |
Es werden nur die öffentlichen Lernmaterialien aufgeführt. |
Gruppen
Keine Informationen zu Gruppen vorhanden. |
Einschränkungen
Plätze | Maximal 50 |
Warteliste | Bis 17.10.2016 |
Angeboten in
Studiengang | Bereich | Typ | |
---|---|---|---|
MAS in Management, Technology, and Economics | Wahlfächer, 1. und 3. Semester | W | |
Management, Technologie und Ökonomie Master | Empfohlene Wahlfächer | W |