363-1055-00L Marketing Practice
| Semester | Autumn Semester 2017 |
| Lecturers | F. von Wangenheim |
| Periodicity | every semester recurring course |
| Course | Does not take place this semester. |
| Language of instruction | English |
Catalogue data
| Abstract | The course enables students to apply their knowledge from marketing and other disciplines to real life cases under the supervision of internationally operating partner companies. |
| Objective | First, students have to assess and analyse real life problems in order to generate creative solutions. Secondly, students have to demonstrate that they are both - able to apply their knowledge from marketing theory to practice, as well as to communicate their ideas to other students and leading marketing executives. |
| Content | The Circle of Excellence is a one-year talent program for outstanding students together with the universities of Münster, Cologne and Berlin. It aims at preparing the participants for interesting management tasks within various workshops in collaboration with our internationally operating partner companies, e.g. PanGas, L'Oréal, Henkel, McKinsey, EDEKA,... Please find more information on: http://www.circle-of-excellence-marketing.de |
| Prerequisites / Notice | Your profile: - Strong interest in Marketing topics - Very good academic performance - Interesting and convincing personality - High commitment and flexibility Students have to organize the remaining phase of their studies in a way that they are able to participate in the workshops. |
Performance assessment
| Performance assessment information (valid until the course unit is held again) | |
Performance assessment as a semester course | |
| ECTS credits | 3 credits |
| Examiners | F. von Wangenheim |
| Type | ungraded semester performance |
| Language of examination | English |
| Repetition | Repetition only possible after re-enrolling for the course unit. |
Learning materials
| No public learning materials available. | |
| Only public learning materials are listed. |
Courses
| Number | Title | Hours | Lecturers | |
|---|---|---|---|---|
| 363-1055-00 S | Marketing Practice Does not take place this semester. | 48s hrs | F. von Wangenheim |
Groups
| No information on groups available. |
Restrictions
| There are no additional restrictions for the registration. |
Offered in
| Programme | Section | Type | |
|---|---|---|---|
| Management, Technology and Economics Master | Additional Electives Courses | W |  |