From 2 November 2020, the autumn semester 2020 will take place online. Exceptions: Courses that can only be carried out with on-site presence.
Please note the information provided by the lecturers via e-mail.

363-0403-00L  Introduction to Marketing

SemesterAutumn Semester 2017
LecturersF. von Wangenheim
Periodicityyearly recurring course
Language of instructionEnglish


Performance assessment information (valid until the course unit is held again)
Performance assessment as a semester course
ECTS credits3 credits
ExaminersF. von Wangenheim
Typeend-of-semester examination
Language of examinationEnglish
RepetitionA repetition date will be offered in the first two weeks of the semester immediately consecutive.
Additional information on mode of examinationThe end-of-semester examination comprises a written, closed-book exam. A monolingual English dictionary (not a thesaurus) and a non-programmable calculator are allowed as auxiliary resources.
Students have one extra-credit opportunity offered during the semester to improve the final grade. The final grades of students who do not take the extra-credit opportunity are unaffected by others’ participation.