Bart Clarysse: Catalogue data in Autumn Semester 2021 |
| Name | Prof. Dr. Bart Clarysse |
| Field | Entrepreneurship |
| Address | Professur Entrepreneurship ETH Zürich, WEV H 311 Weinbergstr. 56/58 8092 Zürich SWITZERLAND |
| Telephone | +41 44 632 74 40 |
| bclarysse@ethz.ch | |
| Department | Management, Technology, and Economics |
| Relationship | Full Professor |
| Number | Title | ECTS | Hours | Lecturers | |||||||||||||||||||||||
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| 351-0778-00L | Discovering Management Entry level course in management for BSc, MSc and PHD students at all levels not belonging to D-MTEC. This course can be complemented with Discovering Management (Excercises) 351-0778-01. | 3 credits | 3G | B. Clarysse, S. Brusoni, E. Fleisch, G. Grote, V. Hoffmann, T. Netland, Y. R. Shrestha, P. Tinguely, L. P. T. Vandeweghe | |||||||||||||||||||||||
| Abstract | Discovering Management offers an introduction to the field of business management and entrepreneurship for engineers and natural scientists. By taking this course, students will enhance their understanding of management principles and the tasks that entrepreneurs and managers deal with. The course consists of theory and practice sessions, presented by a set of area specialists at D-MTEC. | ||||||||||||||||||||||||||
| Learning objective | The general objective of Discovering Management is to introduce students into the field of business management and entrepreneurship. In particular, the aims of the course are to: (1) broaden understanding of management principles and frameworks (2) advance insights into the sources of corporate and entrepreneurial success (3) develop skills to apply this knowledge to real-life managerial problems The course will help students to successfully take on managerial and entrepreneurial responsibilities in their carreers and / or appreciate the challenges that entrepreneurs and managers deal with. | ||||||||||||||||||||||||||
| Content | The course consists of a set of theory and practice sessions, which will be taught on a weekly basis. The course will cover business management knowledge in corporate as well as entrepreneurial contexts. The course consists of three blocks of theory and practice sessions: Discovering Strategic Management, Discovering Innovation Management, and Discovering HR and Operations Management. Each block consists of two or three theory sessions, followed by one practice session where you will apply the theory to a case. The theory sessions will follow a "lecture-style" approach and be presented by an area specialist within D-MTEC. Practical examples and case studies will bring the theoretical content to life. The practice sessions will introduce you to some real-life examples of managerial or entrepreneurial challenges. During the practice sessions, we will discuss these challenges in depth and guide your thinking through team coaching. Through small group work, you will develop analyses of each of the cases. Each group will also submit a "pitch" with a clear recommendation for one of the selected cases. The theory sessions will be assessed via a multiple choice exam. | ||||||||||||||||||||||||||
| Lecture notes | All course materials (readings, slides, videos, and worksheets) will be made available to inscribed course participants through Moodle. These course materials will form the point of departure for the lectures, class discussions and team work. | ||||||||||||||||||||||||||
Competencies |
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| 351-0778-01L | Discovering Management (Exercises) Complementary exercises for the module Discovering Managment. Prerequisite: Participation and successful completion of the module Discovering Management (351-0778-00L) is mandatory. | 1 credit | 1U | B. Clarysse, L. P. T. Vandeweghe | |||||||||||||||||||||||
| Abstract | This course is offered complementary to the basis course 351-0778-00L, "Discovering Management". The course offers an additional exercise. | ||||||||||||||||||||||||||
| Learning objective | The general objective of Discovering Management (Exercises) is to complement the course "Discovering Management" with one larger additional exercise. Discovering Management (Exercises) thus focuses on developing the skills and competences to apply management theory to a real-life exercise from practice. | ||||||||||||||||||||||||||
| Content | Students who are enrolled for “Discovering Management Exercises” are asked to write an essay about a particular management issue of choice, using your insights from Discovering Management. Students have the option to either write this alone or in a group of two students. | ||||||||||||||||||||||||||
| Literature | All course materials (readings, slides, videos, and worksheets) will be made available to inscribed course participants through Moodle. Students following this course should also be enrolled for course 351-0778-00L, "Discovering Management". | ||||||||||||||||||||||||||
| Competencies |
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| 373-0100-00L | Entrepreneurial Strategies  Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 credit | 2G | B. Clarysse | |||||||||||||||||||||||
| Abstract | This is the first knowledge module in the CAS ELTV. In this module we (1) introduce all participants to the CAS and ETH, (2) get to know in more detail the projects of the participants and how lean innovation plays a role, and (3) discuss important considerations of strategy formation in technology ventures. | ||||||||||||||||||||||||||
| Learning objective | This module enables participants: - To understand and select from commercialization strategies available to them (e.g., licensing, partnering, and vertical integration) and respective business model choices - Assess and generate development options for key internal enabling factors such IP strategy and key resources and capabilities - Understand different market research and developments tools (lean start-up vs. technology broadcasting) and select appropriate methods and related KPIs | ||||||||||||||||||||||||||
| Content | This module focuses on elements of entrepreneurial strategy formation and implementation in nascent markets and/or industries. Participants will study commercial options available to them, e.g., technology broadcasting, licensing and partnering, and vertical integration, which is complemented by a practical view on IP strategy, driven by business strategy rather than arbitrary choices. The module also includes the introduction to lean innovation methods incl. agile product development methods and core tools of the lean startup approach. | ||||||||||||||||||||||||||
| Lecture notes | See Online Platform | ||||||||||||||||||||||||||
| Literature | See Online Platform | ||||||||||||||||||||||||||
| Prerequisites / Notice | This module is only for CAS ELTV participants. | ||||||||||||||||||||||||||
| 373-0200-00L | Business Development of Technology Ventures I Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 2 credits | 2P | B. Clarysse | |||||||||||||||||||||||
| Abstract | This module is the first part of the Business Coaching track of the CAS ELTV. The module offers a structured process through which participants develop their business projects. All projects receive regular guidance from a dedicated coach. | ||||||||||||||||||||||||||
| Learning objective | This module enables participants: - To identify key unknowns and important progress measures for their respective business case and implement effective means and tools to further develop their business case - To understand the view of potential customers and implement their feedback to improve the business case - To effectively communicate and enroll other important venture constituents (mentors, advisors, employees, investors, etc.) in the venture | ||||||||||||||||||||||||||
| Content | This module focuses on the development needs of participants' business skills and competencies. In this module, experienced business coaches and startup mentors will interact regularly with the participants, offer guidance on how to strategize and implement compelling business cases, feedback on specific challenges, and participants' activities with the goal to strengthen the ability of the participant to garner needed resources for their undertakings. | ||||||||||||||||||||||||||
| Lecture notes | See Online Platform | ||||||||||||||||||||||||||
| Literature | See Online Platform | ||||||||||||||||||||||||||
| Prerequisites / Notice | This module is only for CAS ELTV participants. | ||||||||||||||||||||||||||
| 373-0201-00L | Leadership Development I Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 credit | 1P | B. Clarysse | |||||||||||||||||||||||
| Abstract | This is the first module of the Leadership Development & Coaching track of the CAS ELTV. In this module, participants take stock of their current situation and goals and develop specific action points. This process is supported by experienced leadership coaches. | ||||||||||||||||||||||||||
| Learning objective | This module enables participants: - To identify current gaps in the personal management skills and competencies and develop meaningful goals and plans to fill those gaps - To implement effective exercises and practices to improve the participants' leadership capacity - To effectively communicate and manage key constituents, notably employees and key advisors in a venture project | ||||||||||||||||||||||||||
| Content | This module focuses on the development needs of participants' leadership competencies. In this module, experienced leadership coaches will interact regularly with the participants, coach them along a personal development plan, and feedback participants on specific challenges and activities with the goal to strengthen the participants' leadership capability and people skills. | ||||||||||||||||||||||||||
| Lecture notes | See Online Platform | ||||||||||||||||||||||||||
| Literature | See Online Platform | ||||||||||||||||||||||||||
| Prerequisites / Notice | This module is only for CAS ELTV participants. | ||||||||||||||||||||||||||
| 373-0205-00L | Final Business Project Defense Does not take place this semester. Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 credit | B. Clarysse, to be announced | ||||||||||||||||||||||||
| Abstract | This module focuses on the development needs for both the participants' presentation and resource mobilization skills. The participants are asked to bring all learnings from the CAS and defend in engaging manner their business projects. This defense is typically delivered in presence of external investors or venture stakeholders who will challenge the project and potentially offer future support. | ||||||||||||||||||||||||||
| Learning objective | This module enables participants: - To reflect upon and integrate important and relevant elements from the CAS into the venture project - To practice effective business communication and venture pitching skills - To receive and handle challenging feedback from important venture constituents. | ||||||||||||||||||||||||||
| Content | See Online Platform | ||||||||||||||||||||||||||
| Lecture notes | See Online Platform | ||||||||||||||||||||||||||
| Literature | See Online Platform | ||||||||||||||||||||||||||